Casefile True Crime (Audioboom) remained in the #1 spot as the most downloaded podcast in the country this reporting period as measured by Triton’s Podcast Metrics measurement service. A number of new entities appear in the Top 100 Podcast Ranker this reporting period including The Scorecard with Liam Flanagan (SCA-LiSTNR), Fear and Greed Business Headlines (Nova), and Lore (ARN/iHeartMedia). To view the full results of the Ranker and sign up to receive future rankers via email, visit https://www.tritondigital.com/resources/podcast-reports
Podcast quarterly digital ad spend surges 19.2% year-on-year
Quarterly podcast digital audio advertising spend is up 19.2% compared to the same period last year, according to the September IAB Australia’s Online Advertising Expenditure Report (OAER), prepared by PwC.
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