Today Network
Increases Audience
Austereo’s Today Network has maintained its leadership
in the FM radio market with listener increases in four out of five
states.
In today’s radio ratings, the Today Network cemented
its FM leadership with great gains in the 10+ demographic and across the board
in
Sydney’s 2Day FM and Melbourne’s Fox FM have retained
their number one FM positions and Brisbane’s B105 and Adelaide’s SAFM both had
increases in listeners 18-39 to take number two FM
positions.
Fox FM had a great result coming in as the number one
overall radio station for the first time since Survey 8, 2002. Another highlight
from Fox FM was the significant increase in audience for Hamish and Andy to a
highest ever 766,000.
Hamish and Andy also continued to increase nationwide
listeners in massive numbers and are now the number one drive show in four out
of five capital cities. In today’s results they now have a national audience of
2.12 million listeners for their drive show in all markets including
Today Network breakfast shows in Sydney, Melbourne and
Brisbane had a strong result -
The Hot30 Countdown at nights also had a strong
national result today with gains in every
city.
The Triple M Network increased share in the 25-39
demographic in four out of five capital
cities.
Triple M’s
Austereo chairman Peter Harvie said, “Today’s results
confirm the consistent leadership of Austereo in all key markets, demographics
and programs. This result is a credit to the teams around
* Source - Nielsen Media Research Survey
6/2008
Contact:
02 9375 1503/0411 743 187
City-by-city ratings
2Day
Number one FM station with 11.4 per cent
Kyle and Jackie O number one FM breakfast show at 12.1 per
cent
Hamish and Andy number one FM station in drive at 15.9 per
cent
Number one station for under 40s
Number one FM across workday